Is This Disc Right for You
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In a series we called, Is This Disc Right for You, we had three different skill levels throw discs so that the viewer could see and compare how the discs threw for me, a casual disc golfer, and a local professional disc golfer. The viewer could then decide if they wanted to try the discs. This concept was created by me when I first started working at Dynamic Discs. I produced the videos using Adobe Premiere Pro and After Effects.
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We had received feedback from our audience that we should include a third person that was a skill level in-between myself and our local pro. We improved our production quality by adding drone footage and line graphics showing the flight of the discs. We updated supporting graphics and I collaborated with a member of my media team so that I would produce my segments of talking to the camera and then he would produce the final asset. We also updated the look of our Thumbnails to help with our Impressions.
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Video Ads
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This ad was produced to be shown during disc golf tournament coverage. The objective was to show the viewer how passionate our staff is about playing the sport of disc golf.
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Branding Content
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A slogan that our team had put together became a driving message in Dynamic Discs's content.
Be Extraordinary. Be Passionate. Be Dynamic. A "Be Dynamic" Video series was created to show the passion our staff and team players have for the sport of disc golf. We used short and long formats. See entire playlist here |
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